“Kia» (Kia Motors Corporation) – South Korea’s oldest car company. Headquartered in Seoul. The company “KIA” was founded in 1944. In 1952 the company released the first Korean bicycle, and in 1957 – the first scooter. In October 1961, established assembly production motorcycles. In June 1973 it completed the construction of the complex assembly of cars. In July 1973 mastered the production of Korea’s first gasoline engine. In 1974 under the license of the Japanese company “Mazda” was released car Mazda 323. In October 1974 the beginning of the serial build a subcompact car “Breeze”. Since the late 70’s car production was the main focus of the company. In November 1978 it developed its own diesel engine. In April 1979 mastered the assembly of cars “Peugeot 604? and “Fiat 132?. In September 1983 it signed a partnership agreement “KIA” with “Mazda” (Japan). In the early 80-ies company covered the financial crisis. In order to survive was a bet on cheap cars, and in 1987 was released model Pride (based on the Mazda 121). This model is extremely cheap (about $ 7500) sold to date, but losing ground before the onslaught of more modern cars. In March 1990, the change of company name to KIA Motors Corporation “KIA Motors Corp.” Due to the chosen policy of the company’s financial position has stabilized since the beginning of the 90s “Kia” has entered the European market. Now the company occupies the 17th place among the world’s leading car manufacturers. In October 1991 KIA Sportage “KIA Sportedge” and Sephfia “KIA Sefiya” was first presented at the Tokyo Motor Show, and in June 1996 Kia Sportage successfully launched in the rally across the Sahara, “East-West”. This terrain vehicle with rear-wheel or all-wheel drive. An independent research company in the consumer market IntelliChoice for two consecutive years to award Kia Sportage title “Best Car of the Year.” Kia Sephia created on the basis of the previous generation Mazda 323, made its debut in Europe in 1993 and in 1995 has undergone restyling. In 1997 it again upgraded. In the US and Europe Sephfia II came only in 1998. Since 1995 produced Kia Clarus (Credos/Parktown) with a streamlined body with a low drag coefficient, established on the basis of Mazda 626. went on sale in Europe in April 1996. In Tokyo in 1995 it was a model Elan (Roadster), the front-wheel modification of the English model Lotus Elan c dvigatelm 1,8-16V. In 1996, it sold 770,000 cars. Currently the company is expanding the range of vehicles, including more expensive. In 1997 in Kaliningrad opened a factory for the assembly of cars Kia «KIA-Baltika”. The first prototype model Retona was presented in Seoul in the spring of 1997 is a compact all-wheel drive off-road. In December 1998, a majority stake, “KIA Motors Corp.” Moves to the “Hyundai” KIA Motors in 2000 enters into a strategic alliance with the “Hyundai” and “Daimler Chrysler”. KIA Avella/Delta, small car based on Mazda-121. Until 1997 the model was called the Ford Aspire in the United States and Ford Festiva in Asia. In 1999, a new modification. The company was hit hard by the Asian crisis in 1998, in 1999 it acquired Daewoo, keeping the brand. Currently, Kia has a fairly extensive family of minivans Carens, Joice and Carnival. Kia Carnival was first introduced in Europe in early 1999. The most compact Carens was first shown in the autumn of 1999 at the motor show in Frankfurt. In 2000, the Kia model range significantly updated – there were new cars Visto, Rio and Magentis, bringing the total number of models (families) to 13. The company opted for Sedan Magentis, the optimum in terms of price and quality, premiered at the Auto Show in Paris in 2001. Rio is actually the analog of Hyundai Accent. At the beginning of the new century, the United States, National Highway and Traffic Safety Agency KIA Sephia awarded the title of “safest car in the industry.” On the international motor Corporation KIA received generous assessment specialist for the creation Sephia. Sportage and KEV-4. Today, in more than 170 countries sold models KIA.