At the Frankfurt Motor Show in 2013 debuted a new Peugeot 308 hatchback 2 generation, which was officially launched in mid-May. A company at the show it was “hot” 308 R, however, has only the status of the concept. Externally, the Peugeot 308 R Concept sports a aggressive aerodynamic carbon fiber. The car got a new front bumper with larger air intakes, door sills, a rear spoiler and 19-inch wheels with an exclusive design. In addition, the model stands lowered suspension (ground clearance reduced by 26 mm), the other the rear bumper with an integrated two trapezoid tailpipes of the exhaust system, as well as the original two-tone color body style concept Onyx. Under the hood of the Peugeot 308 R is located 1.6-liter turbocharged unit borrowed from the recently introduced Coupe R RCZ. His output is 270 hp and 330 Nm of torque, which is transmitted to the front axle by means of a 6-speed manual transmission. Dynamic characteristics hatch is not specified, but two-door with engine gaining a hundred places at 5.9 seconds. The company claimed later that the concept of the Peugeot 308 R can go into mass production and being prepared to make the company “hot” with a label 308 GTi.